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Top 10 List: expand your reach
using social media
Social media is a great way to engage your supporters around your organization's work and your use of SafeNight.
Our very own Susan Tenby--a seasoned social media expert--shared tips in a webinar on building community and engaging new supporters in your work. Here are the top 10 tips she shared:

  1. Social media is about building a community. It’s a two-way communication, not just a place to talk about yourself. Listen and share and broadcast what others are doing. Retweet, favorite, like, and share. Be generous. THANK them!

  2. Spend 5 minutes a day on each social media channel: RT others’ tweets or direct message followers or post newsy content...

  3. Make goals each week: find 5 new people to follow, or direct message one local follower to meet for coffee, or…

  4. Best tweets include an @ mention and no more than 3 hashtags. Pictures and videos get 50% more engagement.

  5. If you have nothing to say, curate. Use and to find relevant content to share with your audience.

  6. Ask your board and coworkers to share your posts on their own social media accounts. Send them an email with links to your tweet, Facebook post, and the like.

  7. Use hashtags to expand your network. Here are some hashtags the webinar attendees shared: #DV #DomesticViolence #VAH #NoMore #VAWA #StandUptoDomesticViolence and don't forget about #DVAM
    Find hashtags using

  8. Participate in Giving Tuesday this December 1st and use the #givingtuesday hashtag which was mentioned over 700k times last year.

  9. Participate in a tweetchat, which is like an online Q and A talk in 140 characters (here's how to do it). This is one of the best ways to expand your network, learn about others interested in a topic, and expose your org’s work to others.

  10. When you’re asking for support or asking supporters to download the SafeNight app, tweet and @ mention us (@SafeNightapp) and we'll amplify your tweet. Great example from CORA:

If you have questions, remember:
We're happy to chat! Please don’t hesitate to contact us at

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